VC Funding, Finance Fundamentals and Networking Tips



Keynote speaker: Gia Punjabi
February 24th, 2018

Venture Capital-ready startups are few and far in between, and investors are looking for much more than a nice idea and a few early sales. This isn’t a glitzy, larger-than-life process. It’s slow, and requires time and trust. VC investors want to know every detail about you and your business. VCs look for two key things: the make up of your leadership team and the earning potential of your business.

According to legendary Silicon Valley venture capitalist Ron Conway, this starts with you as the boss: “When you’re talking to me, in the first minute I’m thinking- is this person a leader?” And Conway extends this notion when bringing others on board as well: “When you start a company, you have to go find a co-founder who is good or better than yourself.” Additionally, venture capitalists must see evidence that your team is flexible enough to adapt. The ability to pivot is one of the most vital traits in any business.

Many entrepreneurs fall into the trap of window dressing their businesses to catch the eye of VCs rather than spending their time nurturing and building their business. Focus on creating a strong and capable team, and maximising your revenue streams.

Practical tips

by Gia Punjabi on February 24

Networking IS work:
Networking is a LONG game. At the end – opportunities, connections and confidence awaits you. Networking’s true power is unleashed when it is taken seriously. Commit to really BEING THERE at every networking event you choose to attend, and apply learns from each event to the next. Focus on building long-term relationships and a good reputation over time.

Get your numbers right:
Numbers matter. Numbers show credibility. Know what your margins are, understand your sales funnel. If you want to project growth and demonstrate that you plan to generate X revenue next year – show using numbers how you intend to make this plan a reality. Effective marketing spend; know your customer and justify exactly why a certain spend is necessary for certain demographics. Set small financial milestones to show how you intend to spend funds over time. Use numbers to show that you have a product-to-market fit, and build up the confidence needed to raise next round of funding.

About the speaker:
Gia Punjabi, C.A., CFA L2 Candidate
Financial Consultant, CFGI

Gia Punjabi is a Consultant within CFGI’s Financial Due Diligence San Francisco team, currently responsible for Private Equity clients. Prior to joining CFGI, Ms Punjabi was a Senior Associate with KPMG’s Banking and Fintech team, providing analytical, valuation and audit services for mergers and acquisitions. Ms Punjabi earned her B.Com and B.Sc double degree in Accounting and Statistics in 2014, from the University of Auckland, New Zealand.

Watch the entire the conversation with Ms. Gia Punjabi at

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